NEVER AGAIN

For the International Day for the Elimination of Racial Discrimination, Juventus launched AGAIN, NEVER AGAIN— reaffirming its bold statement against racism.

The message was clear: Racism doesn’t belong here. If you post racist hate, you are not part of this community. More than just words, Juventus continues to remove racial abuse from its social media platforms using AI moderation tools.

This fight belongs to every generation, and the youngest will shape the future of football, where respect is the only way forward. Again, Never Again.